Duplicate Content Misinformation & FUD

May 15, 2007 No comments yet

I just read this article by David Tischler entitled “Beware the Duplicate Content Filter“. The overall message of the post is correct: Proceed with Caution. That said, what he states just isn’t true.
There was one part, however, that made the little hairs on the back of my neck stand up. Here’s a [...]

SMX Advanced in Seattle

May 15, 2007 No comments yet

I made all of my arrangements for the SMX Advanced conference that is coming up on June 4th & 5th.
I’m pretty excited about this conference. For one, I’ve never been to Seattle. It sounds like a great city. It also sounds like SMX Advanced is shaping up to be a [...]

Don’t Sweat the Small Stuff…and Wave to Me As I Pass You By.

May 14, 2007 2 comments

I got this article, “So…Should We, or Shouldn’t We?“,  in my inbox.  Jill Whalen posted an article, “Don’t sweat the small stuff“, a few days ago advising SEOs not to worry about the nitty gritty details like keyword density, proper Title tags, or implementing the use of <h> tags throughout their pages.   It was [...]

SEO Reports & Search Engine Rankings. We’re Not Dead Yet.

May 12, 2007 No comments yet

I just read Lee’s post entitled “Are Search Engine Rankings are Dead?”, with the followup “R.I.P. Search Engine Rankings?” from Jennifer at Search Engine Guide.
Are they right? Partially. Yes, the landscape has changed. That said, it hasn’t changed enough to a point where the ranking is no longer a metric. [...]

Are You REALLY Different?

May 10, 2007 No comments yet

Check out these results.

Query: seo company “why we’re different”
Query: seo company “why we are different”
Query: seo company “what makes us different”

I don’t have the time to physically check each site, but I know where I’d place my bet. I bet the percentage of SEO companies that are in fact “different” is less than 5%.

The Difference Between Good & Great SEOs

May 10, 2007 No comments yet

I recently signed up for Danny’s new Search Marketing Expo conference in Seattle schedule for June 4th and 5th (more posts to come on this later). I was thinking about some people I know will be there and searching through some resumes and it got me thinking about SEOs, arrogance, bragging rights, and the [...]

How To Build Traffic, Links, & Buzz for a Site That Doesn’t Exist

May 9, 2007 No comments yet

For new players in the field it can be a debate, but not for professional SEOs and those that are aware of the Sandbox. You’ve got a new feature, or venture, or product. Technically it’s strong enough to stand on its own two feet.  But, will it get any love from Big G?  The answer is [...]


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