Caught this post about Thriving Office at TechCrunch.com. Basically they’re hawking recordings of office noises for small business owners.

Here’s the pitch:

Small businesses know they must seem successful to become successful. So they play Thriving Office while they’re on the phone. This valuable CD is filled with the sounds people expect to hear from an established company, providing instant credibility.

Reminds me of Boiler Room when Ben Affleck gave his big speech to the trainees telling them to “Act As If”. Classic.