Google Acquires Feedburner for $100M
According to Techcrunch.com and Search Engine Land, Google is acquiring Feedburner for a juicy $100 million. Pretty funny…we were just recently discussing this within the office as a possibility. We all agreed it was a logical next step for Google to get its hands into the growing RSS market. It also lets Google get a head start in the RSS feed advertising market which Feedburner is pushing.
According to Techcrunch:
Feedburner is in the closing stages of being acquired by Google for around $100 million. The deal is all cash and mostly upfront, according to our source, although the founders will be locked in for a couple of years.
Congrats to the Feedburner team. The people I’ve met there are good guys and I wish them the best in the acquisition.
May 24th, 2007 at 12:30 pm
Google wants to cover complete online market in its hand. Google is planning to disturb online market. Google do not want that some one go ahead before its stage.