Google Acquires Feedburner for $100M

Posted on May 24, 2007

According to Techcrunch.com and Search Engine Land, Google is acquiring Feedburner for a juicy $100 million.  Pretty funny…we were just recently discussing this within the office as a possibility.  We all agreed it was a logical next step for Google to get its hands into the growing RSS market.  It also lets Google get a head start in the RSS feed advertising market which Feedburner is pushing.

According to Techcrunch:

Feedburner is in the closing stages of being acquired by Google for around $100 million. The deal is all cash and mostly upfront, according to our source, although the founders will be locked in for a couple of years.

Congrats to the Feedburner team.  The people I’ve met there are good guys and I wish them the best in the acquisition.

One Response to “Google Acquires Feedburner for $100M”

  1. Suresh
    May 24, 2007

    Google wants to cover complete online market in its hand. Google is planning to disturb online market. Google do not want that some one go ahead before its stage.



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