How to Build a Widget

Sexywidget.com has an absolutely excellent post “Anatomy of a Widget” from today regarding their recently released widget. They take us through each part of the widget, how it functions, what purpose it serves, and how it benefits the user and the company.

In part of the post he states:

“I think an important first step for anybody working on their widget strategy is to try and get their brain around the value exchange that will take place when a blogger or profile owner places your widget on their site. What problem is your widget solving, and what do you expect to get back for solving this problem? Is it a fair exchange?”

We’ve been working through these excercises as we are developing and releasing our widgets. I think we’ll end up releasing the widgets in phases, and my feeling is that the Phase II widgets will differ greatly from the Phase I widgets. I think they will require more personalization, customization, and features to satisfy some of these questions and requirements.

Pop over to Sexywidget.com and read the post..it is well worth the time.

Posted by agerhart on May 16th, 2007 No Comments

Excellent Career Guidance from Penelope Trunk

If Guy Kawasaki’s blog isn’t in your subscription list, you’re missing out.  He consistently has great material.  Today’s post
was “Ten Questions with Penelope Trunk: Career Guidance for this Century“.  It’s a really good read and I agree with all of Penelope’s points.  Here’s a breakdown:
Question: How much money does it take to be happy?
Answer: “….. […]

Are You Too Old to Start a Company?

Valleywag has a really interesting post documenting the ages of some of the web’s most successful businesses and their founders.
Of the 18 founders listed in the comparison, only 4 of them were 30 years old or above when they started their company.
Is it shocking? No.  But I also wasn’t aware that some of these guys […]

Duplicate Content Misinformation & FUD

I just read this article by David Tischler entitled “Beware the Duplicate Content Filter“. The overall message of the post is correct: Proceed with Caution. That said, what he states just isn’t true.
There was one part, however, that made the little hairs on the back of my neck stand up. Here’s a […]

SMX Advanced in Seattle

I made all of my arrangements for the SMX Advanced conference that is coming up on June 4th & 5th.
I’m pretty excited about this conference. For one, I’ve never been to Seattle. It sounds like a great city. It also sounds like SMX Advanced is shaping up to be a […]

Top 10 Sins of Widget Development

I found this article at Sexywidget.com that discussed this list of 10 Sins of Widget Makers at Sniperoo.com.   Their list includes these among others:

Sorry, you can’t choose a colour.
We’re going to put our logo and our name in it. And also under it
Oh, we just can’t be bothered to let you resize it unless  […]

Primedia Enthusiast Media Has Been Sold

In November of 2005, the majority of Automotive.com was acquired by Primedia for $72.5 million. Just today it was announced that Source Interlink has purchased the Enthusiast Media division, of which I’m a part, for $1.2 billion.
Here’s a roundup of the articles:

Reuters
Adage
Yahoo
Thestreet.com

From thestreet.com: “Our review of strategic alternatives is complete and our direction is […]

Don’t Sweat the Small Stuff…and Wave to Me As I Pass You By.

I got this article, “So…Should We, or Shouldn’t We?“,  in my inbox.  Jill Whalen posted an article, “Don’t sweat the small stuff“, a few days ago advising SEOs not to worry about the nitty gritty details like keyword density, proper Title tags, or implementing the use of <h> tags throughout their pages.   It was […]

New Social Search Engine 50 Matches

 
Mashable has a post regarding a new social search engine called 50 Matches.  It only crawls sites that have been bookmarked or voted for on sites like Digg, del.icio.us, Reddit, etc, and only returns 50 results per query.

On their about page they state “For some time, people feel that Google search results are not good […]

Yahoo to Rebrand MyBlogLog

Daviddalka.com recently posted his inside scoop regarding some upcoming changes with MyBlogLog.com and Yahoo!  Apparently they have a few things in the works which is great to hear.  You never know how things will pan out for a small company once they are sucked up into the large corporate machine.
Here are a few things to […]

 
 
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